Guest Article: Why Does Bradley Wear His Polo Shirt Like That?

Guest Article: Why Does Bradley Wear His Polo Shirt Like That?

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Bradley Wiggins; have we seen too much of him now? The answer to that would be yes, unless you are British. Thank god the British road race strategy blew up in their faces. Had Cav won the Olympic road race we really would all be in a spot of British bother. @blackpooltower has a theory here and it explains some twiggy things about Wiggo.

VLVV, Gianni

It has been widely noted, both here and elsewhere, that Bradley Wiggins is not just the first Brit to win the Tour, but the first mod too.*

For the unfamiliar, mods are followers of a style code that has been described as “narcissistic and fastidious”** (sound familiar?) and is every bit as demanding and passionately adhered to as The Rules, so a little compare-and-contrast seems in order. But first, some history:

Mod style began in London in the late 1950s when working class boys with office jobs started to spend their new-found cash on Italian tailoring and good haircuts (and amphetamines, but let’s not dwell on that).

A slim silhouette, sharp lines and fine detailing were crucial (as were getting f***ed up and fighting with horrible untidy rockers, but again let’s not dwell on that).

So, to compare, here are a few mod style rules and their Velominati equivalents. They may lead you to conclude that the Velominatus is the mod of the cycling world. For more detail on these, check out Mods! by Richard Barnes.

1) Carry nothing in the pockets of your (slim, narrow lapeled, single-breasted) suit, lest you spoil the line. And don’t put your hands in your pockets, for exactly the same reason.
Compare: Rule #30 No frame mounted pumps.

2) Casual sports shirts are worn buttoned to the neck.
Compare: Rule #82 Close the gap.

3) Ties are slim and dark. No reason why, they just are.
Compare: Rule #37 The arms of the eyewear shall always be placed over the helmet straps.
And, if any doubt remains, take a look at this sample post from  www.themodgeneration.com/forum with its clear Rule #27 parallel:
Trousers not too short and not too long!
The break should never be below the top of the shoe. Nothing worse than trousers that crumple over your shoes.
And for Steve’s sake NO buttonholes on the lapels.

*Merckx’s neatly layered hairdo notwithstanding

** A Concise History of the British Mod Movement by Melissa M. Casburn

// Guest Article

  1. @the Engine

    Ooooh – look what I found – gold – solid fucking gold:

    http://www.youtube.com/watch?v=JMLoUTBy47U

    There should always be Toga Ladies at the podium!

  2. @the Engine

    @wiscot

    @the Engine

    @TBONE

    Perhaps his favourite movie character is Spud?

    Your leisure is my pleasure

    Indeed it is, like, man. http://www.youtube.com/watch?v=_O6bWb7oEuE

    The thing is where I am now like, right here, people really do talk like this, man.

    So you’ll have had your tour then?

  3. @the Engine I suppose you’re lucky. If Spud was from Possil or Ferguslie Park, you’d wouldn’t be able to understand him at all! Here’s one of Frank’s West of Scotland relatives dealing with a tardy pizza boy: http://www.youtube.com/watch?v=6t4zW1dCN-0

  4. @graham d.m. Not seen that clip before. Gold. Thanks. (‘Sound Affects’ has been one of my go-to albums since 1981.)

  5. @wiscot

    @the Engine

    @wiscot

    @the Engine

    @TBONE

    Perhaps his favourite movie character is Spud?

    Your leisure is my pleasure

    Indeed it is, like, man. http://www.youtube.com/watch?v=_O6bWb7oEuE

    The thing is where I am now like, right here, people really do talk like this, man.

    So you’ll have had your tour then?

    +1

  6. @wiscot

    @the Engine

    @wiscot

    @the Engine

    @TBONE

    Perhaps his favourite movie character is Spud?

    Your leisure is my pleasure

    Indeed it is, like, man. http://www.youtube.com/watch?v=_O6bWb7oEuE

    The thing is where I am now like, right here, people really do talk like this, man.

    So you’ll have had your tour then?

    You’ll have seen this then:

    http://www.youtube.com/watch?v=JMLoUTBy47U

  7. @mxlmax

    Now I see. Very neat and tidy chaps. Quadrophenia featuring Sting as the Mod leader.

    i ride along the road in this photo on my commute to work and back. if it wasn’t a soon to be added rule violation i’d bore you with links to the Strava KOM’s i hold along it.

    I’ve mentioned on another thread that when the weather is really shitty and i’m struggling I sometimes shout BELL-BOY as I ride past The Grand Hotel for my own entertainment. The rest of the ride is always good when i do it.

  8. @Nate

    Fun read.  More grist for the mill; may I suggest a Tolkeinian angle, i.e., Geraint Thomas is a hobbit:

  9. What the? I didn’t want to post the style council, I wanted to post Geraint Thomas’s LOTR cameo.

    try

  10. @minion

    Wot’s that you say?  They’re taking the hobbits to isengard?

  11. “Stewpid hobbit is Too Fat to Climb…”

  12. @King Clydesdale “Mods are pussies” reminds me of Vyvyan from The Young Ones- BBC comedy

  13. Are those a modern version of the Oakley Frogskins  Wiggo is wearing?

  14. @G’phant

    @graham d.m. Not seen that clip before. Gold. Thanks. (‘Sound Affects’ has been one of my go-to albums since 1981.)

    Fucking yes! One of the best albums ever, by anyone. In The Jam’s catalogue it’s followed closely by In The City.

    Brilliant article @blackpooltower! Damn it though, now I wish I had hair again…

  15. The Beatles! Four Mods if we ever knew 4 Mods.

  16. @graham d.m.

    oh well what you shoudl’ve seen was a live performance of The Jam doing “In the City”

  17. @King Clydesdale

    Great movie!

  18. American Mods ??

  19. @brett Andy Schleck makes a good frontman.

    @Oli  I was wondering the same thing. I had a pair in 8th grade, for a day, and lost them at the ski resort. Still bummed over that one.

  20. @G’phant isn’t it amazing when a record is still completely awesome 30 years later!

    @brett Thank you for getting the video to behave and actually show up! I’m pretty useless on a computer, that was my first attempt ever at “embedding”, or whatever the cool kids call it.

     

     

  21. Can’t wait to get home from work and watch these youtube vids, damn office internet blockers. Early Jam live, it doesn’t get much better. Saw them at Wembley arena 1982, on the farewell tour, still awesome.

  22. @unversio

    American Mods ??

    Close but…No, definitely not.

    Great piece @blackpooltower!  After becoming a pseudo punk in Sydney on first hearing the likes of the Pistols, Slits, Siouxie and the Banshees, Xray Spexs to name a few. I then heard The Jam’s “In the city” in high school. The spiked hair, razor blades and torn clothes were quickly replaced by stove pipes and winkle pickers. The Jam was and still are one of the best bands ever. The Style Council did release a few gems though they tended more on the pop side. Paul Weller is still putting out some killer albums to this day. Picked up a great boxed set of The Jam – Direction Reaction Creation – everything ever released, complete albums plus every “b’ side and another 22 previously unreleased tunes. A must for any fan! Enough of my reminiscing about my youth.

    Wiggo, is pretty cool and respects his influences! Oh yeah, read any of Colin McInnes’ books as well!

    Merriam-Webster: et al definition: and others. →

  23. @unversio

    Nipple lube!

    I fucking loved that show when I was a teen. Awesome.

  24. Wiggo also let his Mod flag fly during the Olympic ITT with the traditional RAF roundel on his aero helmet and as a headbadge. The tricolor roundel has doubled as the international Mod symbol since the use by The Who.

  25. @graham d.m.

    @G’phant isn’t it amazing when a record is still completely awesome 30 years later!

    If also a little depressing that you remember listening to it when first released…

  26. Does the “Wiggo Love” bias of this site have no boundary?

    I mean where was the style article for the Tour winner last year?

  27. @Harminator Hands in pockets. Not good.

  28. @mxlmax Haha!

  29. @G’phant indeed. Although, in the case of The Jam I’m still young enough that I don’t remember the release. I’m stuck on  alot of that music from that time because of what was played in my house growing up. It’s just cool how some bands still sound current and amazing decades later. So certainly the point isn’t lost on me.  It’s also crazy when you realize something is older than you expect, like a movie you still think of as a new release turns out to actually be 10 years old or what have you….time flies.  Man, this is depressing….I’m getting another beer.

  30. Thank you.  I now understand my discomfort with Wiggo. I’m a rocker.

  31. @mxlmax

    @Harminator Hands in pockets. Not good.

    Also, that tie looks like something a Canucks fan would wear. And the dimple that is supposed to be in the knot appears to have migrated to the chin. Not good.

  32. Yeah I heard Omega Pharma Quickstep was after Cavendish as well.

  33. @Harminator

    Does the “Wiggo Love” bias of this site have no boundary?

    I mean where was the style article for the Tour winner last year?

    Cadel looks like he’s wearing his big brother’s jacket. Too big! Mind you, given the overall spic aesthetic, he needs room for all the nylons and watches he has stashed inside.

  34. Sorry . . . spiv aesthetic.

  35. @wiscot

    Guess I should have typed that in sarcastica font.

  36. Even if the Cadel style is definitely perfectible I like it more than the Wiggo one…

  37. Spic aesthetic! What a typo!

  38. @Oli

    Spic aesthetic! What a typo!

    I know, sorry. Damn c amd v are right next to each other . . .

  39. @il ciclista medio Thanks (and also to @brett @brett and @nate). Glad you enjoyed. I’m now on the lookout for other fashion subcultures represented in the pro peloton. I’m sure there must be some secret emos in there.

  40. The Telegraph reports that Bradley Wiggins will host a “Ride with Brad” event.

    In Australia, fans of Mark Renshaw will have the opportunity to “Head-Butt Mark.”

    In Luxembourg, cycling fans can line up to “Swivel at Andy and/or Frank.”

    Vinokouov’s fans will get to participate in “Vino’s Retirement Ride”, at the end of which he will announce that he is coming out of retirement for one last time.

  41. Needed to add this into the mix of British culture.

    Bond 60’s culture.

  42. @brett

    @graham d.m.

    oh well what you shoudl’ve seen was a live performance of The Jam doing “In the City”

    THAT. FUCKING. ROCKS.

    @blacktoolpower

    I guess I’m a Mod. Never knew that. Every man needs to know as much about his suits as he does about a bike. And before you go all snooty about this, a suit has lots to do with materials and so forth, but the most important thing is the cut, how well its tailored, and the way you wear it.

    No matter how expensive your suit is, if you don’t have it cut and tailored right, it will look like shit. On the other hand, if you have a cheap suit but spend $150 on tailoring, you’ll look the business.

    Fantastic shit, mate.

  43. It’s sort of mindblowing how these boneheads think of this as viable marketing.

  44. Wiggins finds himself in the middle of a controversy, again:

    http://www.theguardian.com/society/2014/jan/06/hospital-worker-tweeted-plan-pubic-hair-wiggins

  45. Sir Cockhardt?!

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