Anatomy of a Photo: Sleepless in Belgium
I’ve got a fever, and the only prescription is more Rule #5.
Thanks to Michael for bringing this matter to our attention.
I’ve got a fever, and the only prescription is more Rule #5.
Thanks to Michael for bringing this matter to our attention.
I need a double dose for this evening. It’s going to be dark, it’s going to be zero degrees and I’m off out for a ride. Smoke me a kipper, etc….
What’s with the partial head there? Boonen and Steegmans seem cozy.
Ad campaign: When traveling long distances on the cramped team bus between stages, whip out your Innergetic memory foam pillow and rest your head on your mate’s back. You’ll never know the bloke is there as you motor down the road to the next start. And if you’re spooning with Steegmans, you may want to suggest he get an Innergetic chamois as well(sold separately).
What, no reach arounds?
I notice Boonen is the only one pushing his arse into the junk behind him. I guess since he has to abstain from the Hookers & Blow he has to seek gratification elsewhere.
A bunch of pillow biting “Hardmen”.
wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong wrong
Spooky.
Man, that is one dumb ass looking ad/picture/promo – whatever the hell it’s supposed to be.
My twisted mind finds it slightly DEVO as well….
@Dan O
Yea but DEVO is cool, trying to be dorky. The Innergetic photo is just plain wrong. Taking the DEVO analogy a bit further: “Are we not men?”…consider.
@Cyclops
Ha! No reach arounds, but their sleeves do say “Projob”.
I’ve a question,
has a decent/good advertising with cyclist/s in it existed?
Woah…suddenly I feel as if I can come clean with some stories from my fraternity pledging days; I’d been hiding that from my new fraternity of the Velominati…
That photo is ridiculous. And yeah, Boonen is the only one pushing it back. Oh the things you’ll do to get a pro sponsorship deal.
Can someone name the riders for me, left to right? I got Boonen and Gert.
And what has happened…in the past two weeks it seems as if there are a ton of new people on the site. Not a problem, just wondering why the spike has occurred.
Did The Keepers sign a deal? And will we be seeing a similar photo of you lads in the near future?
@xyxax
Oh my.
@Pedale.Forchetta
Certainly not this one.
Or this one.
Or this one.
And especially not this one.
The partial head is most disturbing as it looks like there is a bleeding injury there. Boonen is the only one secure enough in either his manlyhood or homosexuality to relax into a more natural posture. Gerald Ciolek on the far left? Is unfortunately left supporting the rest of the team.
@michael
Maybe there’s more to this pic than meets the eye. Ciolek in the support role I can see. But I figured Boonen would be team leader, not Steegmans, who judging by the photo, is a top.
@frank
Thank you for the exclusion of the Lampre one with Simoni e Cunego, eheheh…
Um, you mean this one?
Next week: Team liquigas do ‘The Human Centipede’
Ciao Brett,
yes! Noo! I can’t bear to see THAT photo again…
I bet they’re all having wishful dreams that 2011 will give them the same amount of wins as 2008 did.
And that last year was just but a bad dream…
The only decent advertising ever done for cycling: the actual races themselves.
@mcsqueak, well said.
@frank
Not complete without a Cipo (NSFW).
@Frank about the fever
How do you feel now? Better I hope
@xyxax
fantastic
Wow, where did that Cipo photo appear? In regular magazines? Cycling magazines?
Are the Italians just that much calmer about nudity than Americans that it was no big deal?
sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry sorry
@Ron
Based entirely on @sgt’s incredibly distressing photo above, I’m going to venture a guess that they are blind.
Ron, it was published in English magazine Cycle Sport – at first as you see it there in all it’s naked glory, but later issues had strategic black stripes over the nipples. It was one of a series of risque Northwave ads of the mid-late 90s. I’ll see if I can dig the others out for your edification.
@frank
I guess Pozzato’s celibacy shtick does not extend to The White Ladies…
Well, you know what they say; “what goes on at Le Tour, stays at Le Tour . . . “
@sgt
No one’s does.
@all
I can’t decide if Tom Booner is pulling away from Niki or pushing into Gert.
The irony of the fact that in Flemish, “Boonen” is pronounced “Bone-en” is not lost on me, by the way.
Completely coincidentally, I was just reading Procycling #1 (April ’99) and what should be on the back cover?
Dammit, let’s try that again…
And why is Terpstra’s mouth open?
@Marko
You’re right – Devo is cool and their schtick involves looking dorky. I’m actually a pretty big Devo fan.
Wow, some of those other bike related ads are pretty damn goofy. I don’t what they’re thinking…
@frank
I love that in the first ad, the “roman warrior one”, you can see the tan lines from his bibs on the ‘ol guns.
Out of all of the ads posted, the Eddy Merckx cannibal one is probably the “least bad”, as cannibalism and blood are always fun.
@sgt
Does this ad infer that I am supposed to oil up every time I throw on my Sidi’s? I guess it would be one way to help prevent road rash, as you’d just slide along…
Issue 2 of Procycling, May 1999 – here’s the edited version! Ridiculous!
@Oli Brooke-White
Ahahah!
Even the small photos have been edited!
Where’s my magnifier?
Man, I’d hoped to never see that Pozzato Sidi advert again….Sgt, you are a rascal…
Isnt’ that Silvio Berlusconi just behind Cipo’s left?
@Marko
Damn! That satrap is everywhere…
@Pedale.Forchetta
You must be having at least as much fun with Silvio as we did with W.
@Marko
Oh god! That’s true…
I’m waiting for the Italian Obama.
We wasted about a dozen perfectly good Anatomy of a Photo opportunities. Here. That’s probably a good thing. None of those photos – especially the one of Potato molesting the White Ladies – need to grace our front page.
Not the smoothest segue here, but what of our boys over at Leopard with the matching scarves. Certainly not weird like a man-train with pillows but it’s still no wonder I haven’t seen Jens in any of the photos.
And if I have to start liking Treks now I don’t know what I’ll do.
I didn’t see any pic’s of Jens… did he attack and drop the presser?
@Marko
Good pick up.
It was his presence that made the photo NSFW (couldn’t have been the nipple)